About

Google indexed you for free.
AI has to be taught.

For twenty years, being findable meant being crawled. A search engine came to your website, took what it found, and put you in an index at no charge. That era is ending, and most businesses have not noticed yet.

The problem we started from

Customers have stopped typing keywords into a search box. They ask an assistant a question — “where should I get balayage in Georgetown?”, “which tool does X for a team of five?” — and they act on the answer they get.

Ask ChatGPT, Claude or Gemini about most businesses today and you get a competitor, a vague guess, or nothing. Not because those businesses did anything wrong, and not because their SEO is bad. They can rank first on Google and still be absent from the place the question is now being asked.

The reason is structural. Assistants do not crawl you the way search engines did. They answer from what they have been given. Nobody has given them your business.

What narubox does

You upload the documents you already have — a price list, a service sheet, a brochure, an about page. From there everything is automatic:

You also get a public page on narubox.com showing what AI now understands about your business — so the work is something you can look at, not something you have to take on faith.

The principle behind it

If it needs you to do something manually, it does not belong in narubox.

This is why we support the assistants we do. An AI platform earns a place here only if business knowledge can be supplied to it automatically, start to finish. Where that requires a human to paste, prompt or babysit, we leave it out rather than hand you a chore and call it a feature.

It is also why we are honest about the boundary of what we control. We can give the assistants accurate, well-structured information about your business. We cannot make them say a particular thing — nobody can, and anyone who promises otherwise is selling something they cannot deliver. What we can do is make sure that when an assistant reaches for information about you, there is something accurate there to reach for.

Who it is for

A hair salon that wants to be the answer to “best balayage near me”. A restaurant whose menu changes. A clinic with specialties worth knowing about. A startup whose product an assistant keeps describing as something else. Anyone, anywhere, whose customers have started asking AI instead of searching.

Where we work

narubox is a global service. Wherever your business is, if customers there are asking an AI assistant about it, we can make sure there is something accurate for the assistant to find. The product is in English.

Questions, or want to know whether AI currently knows your business? Email aiswingx.com@gmail.com, or create an account and find out.